Unicorn Booth
Client's needs : Introducing their new brand Unicorn whisky in the first promotion of mainland China and impressing consumers especially the youth generation.
Type
Exhibition Booth
Area
220 FT² / 20 M²
Client
Gracefield
Location
Tianhe District , Guangzhou
Brand Elements
Final Result
Brand Story
Unicorns are most notable for their horns, usually portrayed as straight, spiraling single horns. Many stories suggest that touching a unicorn’s horn will bring healing or good fortune and also representing purity.
Scottish Elements
The furniture & decorative ornaments
Using the Scottish wall panel and tartan pattern floor printed cardboard, in combination with blue plastic bag as lake and calibrated table task lamp or spot light and Scandinavian style furniture. In essence, we aimed to create rich spatial hierarchy and ‘mysterious habitat’ with integration of traditional Scottish culture and youthful elements.
Final Result
